AdWonder Blog

A couple weeks back, I had an article in iMedia about the challenges of unleashing the wonder of rich media. I describe some of the challenges groups face in trying to meet the super tight deadlines, be able to successful manage the execution and launch, and ultimately be able to analyze performance and optimize for further success. The best way to overcome these challenges and end up on top, is of course by partnering with a rich media vendor that has the tools, services and people to have richest possible media that will garner the richest results.

Overall I am pretty happy with how it turned out. Although, I am not sure if it was the pirate themed tenant appreciation lunch today at the EyeWonder headquarters’ building in Atlanta or if it was because I was checking out this ad we did for the recent Pirates video game, but looking back I really wish I had put a pirate twist on the article.

You can read the article, in its entirety, lacking only a peg leg and a parrot, here. Be sure to let me know what you think!

PS: International Talk Like A Pirate Day is less than a month away (September 19th), so start planning!